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We Are Open - Here's what we're doing to keep everyone safe.

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Your home appliances are essential to keep running properly as we move into our new routines. Here are the measures we are taking to ensure your safety while maintaining our operation. 






At the end of every business day, we wipe down the entire showroom with sanitize wipes. 

When you stop on our showroom, feel free to use our hand sanitizer and/or rubber gloves. 




Our crew of installers are well stocked with custom face masks and rubber gloves. We replace our rubber gloves for every install. 






When shopping with us, we want you to feel safe. We aim to provide the most sanitary showroom and install crew in the region. Stay safe, Rochester.

Covid-19 Protocols

While we always maintain a high level of cleanliness for our store, we are increasing our attention to these details as a result of the COVID-19/Coronavirus. The health and safety of both our employees and customers is of great importance to us. Serving our local community has always been our top priority. In the upcoming weeks, there are multiple ways to shop with us if you are in need of an appliance.
1. In store
2. Call us at 585-272-9933
3. Browse our selection online at https://www.rochesterappliance.com/ Thank you for your loyalty. Stay safe and take care of yourself and each other.

Update:
We are suspending installations for the foreseeable future. We are now only dropping off appliances in in customer's garages. I hope you can understand. If there is an emergency installation needed, call me, Dean at 585-943-2965. Thank you for your understanding. 
- Dean

Don't Pay Retail. Save Big With Us.

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When shopping for new appliances, we know that price is a huge factor. Check out our prices compared to Lowe's and Home Depot. Shop with us and save big.

Below are current deals that we have posted as of the writing of this blog post. 
Check out the clearance section for up-to-date deals. 
- Dean









How To Survive In A Highly Competitive Industry.

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Since I was a kid, I was super competitive (I was that annoying kid). I have always looked for angles to best the competition. As an adult, Lowes and Home Depot have been as competitive as you can get. In order to grow my retail business, I knew I needed to be creative. Here are a few things I have been doing to stay competitive.

1. Grow Organically. No Advertising. 
The number one reason a business fails is by over extending their budget in advertising. Patience is an invaluable characteristic for a competitive business to survive. We have been growing via word-of-mouth for years. That's why you either love us, or have never heard of us.

2. Buy Direct, In Bulk. 
It may seem risky to spend almost all of your capital on direct truck loads, but it is far less risky to leverage my assets in pure equity. I usually pick the best deal I can find for the customer. If a product doesn't move as fast as I would like, at the very least, I will recoup my investment (sell at cost) and try a…

President's Day Sale

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This sale has the best sales we have ever offered! You get a 5 year extended warranty on your purchase when you trade in your old appliance. Shop in the Clearance section for the best deals. We have over 100 appliances all at clearance prices that qualify for this deal.  Also, check out our fun video we made for this event.

Display Models Heavily Discounted

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We have over 400 appliances in stock and ready to sell. 
Below, the white and black refrigerators are only $440. They are brand new and come with a 1 year warranty. The same warranty as if you purchased it from any retail store.


These side by side refrigerators are only $686! The french door refrigerators start at only $950!

We buy these appliances direct from the manufacturer by the truck load.

We also have a huge inventory of used refrigerators and ranges.

Stop by today to see our huge inventory at reduced prices!

Labor Day Sale Flyer

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Check out some of best deals of the year! Here's our Labor Day Sale flyer.